Case Study

Read Abroad

Connecting students with global educational opportunities through innovative digital platforms.

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Read Abroad

Project Data

ClientRead Abroad Consultancy
IndustryEducation
Year2023
Services
Lead GenWeb PortalEmail Automation

The Challenge

Overseas education consultancy is built on trust. Students are making life-changing decisions. The digital presence needed to convey absolute authority and support.

The Strategy

We built a knowledge-first portal with extensive guides on universities and visa processes. We implemented a lead magnet strategy (free downloadable guides) to capture high-intent leads, followed by a nurturing email sequence.

The Outcome

Lead cost decreased while quality increased. The consultancy is now seen as a thought leader in the space, attracting students organically.

-40%CPL
VerifiedTrust
OrganicTraffic
B2B Marketing Agency

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